HD Hyundai Development Tools is investing in a revised regional administration construction, new uptime and machine customisation centres, and the constructing of a devoted product demonstration space, as a part of a wide-ranging reorganisation of its European operations.
This construction will convey the corporate nearer to the market, enhancing the ordering course of for brand spanking new machines, lowering lead occasions and delivering a wider vary of customer-specific choices.
They can even guarantee most availability of real spare elements and additional enhance the corporate’s industry-leading ranges of service and back-up functionality.
Within the body of the Rising Nearer Collectively initiative, the producer is making a matrix organisational construction throughout its gross sales and aftermarket operations, to foster a more in-depth partnership with its sellers and clients in every area and to be extra in contact with particular regional market necessities.
Utilizing cross-functional, cross-business space teams, HD Hyundai will undertake a extra collaborative strategy to the markets.
The brand new regional matrix will see the creation of 5 geographical gross sales and assist areas:
- DACH (Germany, Austria and Switzerland)
- France/Benelux
- UK/Eire
- Italy/Southern Europe
- Japanese/Northern Europe
“This new construction will massively improve our market, seller and buyer connection, permitting quicker determination making because of an improved understanding of the person market state of affairs,” says Dr.Hubertus Muenster, director of gross sales and advertising at HD Hyundai Development Tools Europe.“It can present us with a brand new stage of flexibility and accountability, offering our clients with improved communication and assist.”
HD Hyundai is constructing on the success of its EU-CUP machine customisation centre in Antwerp, Belgium. Historically, particular person excavators and wheel loaders have been shipped to the centre from South Korea with devoted booms and arms carried individually. The customisation centre then put in the booms and attachments, although the machine remained a inventory unit with little flexibility.
Beneath the brand new system, HD Hyundai will import customary machines with out booms and arms. The front-end attachments can be shipped individually based mostly on market knowledge. As sellers place orders for particular person fashions, the customisation centre will have the ability to combine and match excavator and loader chassis, with booms, arms and different elements, to swimsuit buyer orders. This can minimize lead occasions dramatically, permitting sellers to higher meet their buyer demand, even for much less frequent configurations.
The positioning will proceed to supply clients and sellers a personalisation facility, with paint cubicles and workshops able to tailoring the machine to a buyer’s actual specification. This could embody a wide range of choices, each from inside the HD Hyundai product supply and from third-party suppliers, such because the preparation and set up of machine steering and management methods.
The power can be implementing a Materials Requirement Planning system, that may forecast modification elements demand based mostly on gross sales forecasts and meeting schedules. By securing elements provide upfront, the corporate will have the ability to cut back any danger of delays and enhance buyer satisfaction.
A European Uptime Centre is being established at HD Hyundai’s head workplace in Tessenderlo, Belgium to maximise the wealth of working knowledge that’s at present collected via its Hello-Mate telematic monitoring system. By having real-time working data from nearly each machine working all through Europe, HD Hyundai will have the ability to proactively contact clients when service or repairs are due. The corporate can even have the ability to comply with ongoing machine repairs, making certain elements availability and offering month-to-month machine well being reviews to clients with service agreements.
“The brand new HD Hyundai Uptime Centre will monitor, acquire, and analyse real-time knowledge from the HD Hyundai Development Tools fleet of machines by way of superior telematics methods,” says Edsel Trindade, supervisor, uptime and product assist. “This data-driven strategy will allow the proactive identification of potential gear points earlier than they turn out to be crucial, permitting for well timed upkeep and repairs. By leveraging telematics, HD Hyundai Development Tools is positioned to offer clients with complete insights into machine well being, gas consumption, utilization patterns and extra.
“By telematics, the HD Hyundai Uptime Centre will monitor gear places, utilisation charges and gas effectivity, empowering clients to streamline operations and minimise the chance of machine downtime.”
Lastly, HD Hyundai is setting up a purpose-designed demonstration space at its European head workplace web site in Tessenderlo, Belgium. Able to exhibiting off the corporate’s quickly increasing vary of kit, the demonstration space can be accessible for seller and buyer visits, media occasions, firm coaching and product launches. Grandstand seating will present a panoramic view over the three,300m2 working web site, the place operators will have the ability to become familiar with the most recent gear from HD Hyundai.
“We’ve carefully examined each side of our enterprise in Europe to seek out methods by which we will higher work with our sellers and serve our clients,” provides Dr Muenster.“Our focus has always been on the shopper expertise, from the primary machine order, via customisation of kit, operation and fleet administration. Our goal is to maximise uptime for our clients, making certain the very best return on their funding.”
